2008’s Top 10 Internet Marketing Tips
Writing by Brick Marketing on Sunday, 6 of January , 2008 at 11:41 pm
So we’re done with the predictions. Looks like social marketing is here to stay. Better yet, is here to lead the way of Internet marketing. The YouTube boom and the sudden popularity of Facebook are just perhaps two of the most memorable successes in 2007. From Web 2.0, we are slowly moving to Web 3.0 and now there are talks about Web 4.0. It can be quite confusing to differentiate, but only one thing is clear : Internet marketing, whether SEO, e-mail marketing, and video marketing, will still be the fastest and most phenomenal means of marketing.
Traditional marketing will still be effective but more people will turn to their Macs and PCs instead of their newspapers and TVs. I agree with Blue Magnet that “social and search marketing is clearly leading the way together with e-mail and mobile marketing.” And I so agree with their Top 10 Internet Marketing Tips :
1. Optimise your website’s content. SEO is still important. If you still haven’t gotten to optimizing your site’s content, start now. Love your audience. Love Google.
2. Create a content development strategy for your website. Nothing’s better than having a good plan. Check if it’s time for you to change niche or directions.
3. Invest in a paid search (pay-per-click) campaign. AdWords or Overture. Choose just one expect more search traffic.
4. Publicize your website through article marketing. Doing PR work is not just for traditional media. Article directories and submissions will be good for your linkbuilding efforts.
5. Develop a social media marketing strategy. Into Facebook? MySpace? There are hundreds of social networks and bookmarks that allow you to share whatever you have.
6. Create a Company Blog. Enough said. Blog will be bigger this year so take time to develop a readable and interesting blog.
7. Experiment with video marketing. You’ll be surprised how videos can help. Why do you think Google bought YouTube in the first place?
8. Engage your audiences with web widget marketing. Widgets are everywhere. Why not join in the bandwagon?
9. Discover the benefits of mobile marketing. Your mobile phone will only get thinner and smarter but it will be one powerful marketing tool. Companies should learn how to do more effective mobile marketing.
10. Create an effective email marketing strategy. E-mails will still be effective this year. Make sure though that you think of different ways on how to catch the attention of your audience. Don’t make them look like they are ready to be sent to the Spam folder.
Category: Facebook, Social Marketing, Social Networking, Web 2.0, YouTube
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