There was a time when having a good social marketing network was a great asset. Today, it’s a 100% necessity. You can be certain your competition is constantly using online resources to build their own strong, experienced, knowledgable, wise, nimble network. With today’s avalanche of information heading your way, you’d better have not only a great network, but also a great way to quickly sample lots of good stuff, or you will spend your life sorting through garbage.
Tumblr.com is a micro-blogging utility. The idea is to build a social network of connoisseurs who pick through the information smorgasbord, delivering you only the tastiest snacks.
You have the option to host this social blogging platform on your own domain. You can use Tumblr to quickly post small bites of text, pictures, audio, video, & links. It’s similar to Twitter. Every person in your social network becomes your own personal editor, constantly focusing on content to publish only targeted key points, deciding this resource is important and that one is not. Then YOU glance at each thumbnail and instantly decide whether to look deeper.
Similar to the idea of the Blog Marketing Journal – but much shorter.
This is as easy and quick as social networking gets. You don’t even have to go to the Tumblr website. Just click on a toolbar icon to post a quote, picture, content, etc. You can even post content from mobile phones. It’s perfect for a large segment of the population that doesn’t want to spend their time writing a detailed blog post.
You can also feature as many as 5 RSS feeds, which means you can leverage the time you put into your social blogging. Tumblr is well-positioned to help solve your information overload problem, while making social networking much more productive for you.
