Viral Marketing - 7 Viral Blogging Tips

Writing by Brick Marketing on Sunday, 9 of March , 2008 at 10:04 am

7 Tips To Achieve Viral Marketing With Your Blog:

1. Define exactly who your market is and what they want more than anything. In every market, there is certain information people search for and have a very difficult time finding it. Which makes it very valuable to them. Don’t assume you know what that information is. Find the real people and ask them what they want. Ask them what they search for and just can’t find. Then give it to them.
2. Technorati ranks blog posts by how many inbound links they get. It’s a great viral marketing indicator for you of what information people are most desperately looking for. Search Technorati to see who are the real “power bloggers” in your niche and which of their posts generate the most comments. What do the visitors say?
3. Keep a record of these really popular posts so you can link to them in your own social blogging, giving you the chance to get traffic from trackbacks. And with each of these popular posts, consider how you might effectively take the exact opposite position in your own article. Controversy can be a viral marketing reader-magnet.
4. Schedule ahead and stick to your schedule. Which days will you post? Your readers will be more comfortable and predictable when you have them on a schedule. Get articles ready in advance, so you eventually are 3 or 4 weeks ahead. If something major comes up, you can write about it and insert it immediately, and move back the other lined-up posts. If you don’t stick to a set schedule, you will discourage your readers.
5. Tell your story in your “About Me” page. Display a photo. Engage your reader. Write your bio so she can see that you and she are kindred spirits.
6. Set up a constant stream of resources on Google News or on your RSS feed, so you have a lot of ideas to choose from. Grab the best ones and react to them in writing. Come from a different angle. You want your readers to see you as one-of-a-kind, a viewpoint they just can’t get anywhere else in social blogging.
7. As you look over the new daily idea feeds you’ve set up, consider how to use them to frame a resource list or list of “how-to” tips. These are your best bet to be a viral marketing hit with readers.

The more of these proven, tested elements that you consistently combine in your blog articles, the better your chance of creating a viral marketing boost to your business.

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Category: Social Blogging, Viral Marketing

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