Microsoft Joining The Social Bookmarking Family

Writing by Brick Marketing on Wednesday, 28 of May , 2008 at 6:23 am

Microsoft will next week reveal their latest addition to the family with a new social bookmarking feature for MSDN and TechNet.

According John Martin’s TechNet blog, the new social bookmarking feature will be unveiled for preview next week and showcased ad TechEd North America the following week. The new social bookmarking feature will allow the user to:

• Bookmark any URL on the web
• Apply tags
• Save bookmarks in the new My Bookmarks tool

The report also revealed:

All bookmarks, bookmarkers, and tags will also be enabled as links and can be “surfed” to discover new content and people.

It will be interesting to see how this works in action and whether or not it can be used to help drive traffic to your web page in a similar fashion to many other social bookmarking sites.

You can bet that Microsoft will not ignore the possible data collection potential of a move such as this particularly when the data from tags could be invaluable. Social bookmarking is a popular tool at present and there will always be room for more players as long as they remain functional and of benefit to users. Time will tell.

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Category: Social Marketing

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