Your Facebook Profile Is The Window For Your Shopfront

Writing by Social Marketing Journal on Monday, June 16, 2008 Comments Off

Your profile is the starting point for your presence on Facebook, in fact, it is the window that allows others to look into you and your products. Your profile page is your landing page – the first thing that visitors see is that landing page so it needs to be optimized to sell you.

The profile page is one of the few areas you can control in Facebook. You control the design and the information that is contained. You can reveal as much or as little as you see fit. You can express your passion for any cause, any product or any brand. You need to take advantage of components including the Personal Info, Work Info, Photos, and applications to tell (sell) your story to the world.

Most people don’t realize how many page views profile pages generate. The more you network, the page views you can generate. The more your profile tells a story – the more attractive your message, the more people are going to want to see more.

Develop pages, which were launched by Facebook last year as a way for businesses of many types to easily establish a brand presence on Facebook, and you have a complete Facebook presence.

Comments Off                      Category: Facebook                      

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Social Marketing Journal is a Blog that discusses all aspects of Social Media Optimization, Social Media Marketing, Social Networking and Reputation Management for the new and advanced reader.