Social Marketing Journal


Social Bookmarking – Don’t Submit And Forget



Social bookmarking can deliver a lot of traffic to any site if it is managed properly. For most site owners, particularly bloggers, they submit their page to StumbleUpon or Digg, nag those in their contact list to support the submission, then sit back and expect record traffic.

Generally speaking, social bookmarking it not that easy. Once you have submitted your page, you need to start to market it which means socializing. Sending a shout is generally not enough since those on your contact lists probably receive a dozen or more shouts every day.

To gain the attention of those whose ‘votes’ you are trying to acquire, you should spend time discussing the contents, answering questions, and, after sending a shout, responding to any comments.

Likewise with StumbleUpon or any of the other social bookmarking sites, spending a little time talking to others can often pay off. “Voting” for content from those in your contacts list may also help to draw both yourself and your submission to the attention of others.

Submitting and forgetting will generally never lead to more than a handful of ‘votes’ on any social bookmarking site unless the contents are of a really high standard. Communication, social networking and a little social marketing can go a long way to seeing a submission succeed.

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Posted in Social Bookmarking - Tagged Social Bookmarking - Don't Submit And Forget
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« Will Every Blog Become A Social Networking Blog
» Social Bookmarking: What Is Your Motivation For Voting?

2 Comments

  1. Social Bookmarking List's Gravatar Social Bookmarking List
    August 9, 2008 at 9:35 pm | Permalink

    Great post. The whole point of social bookmarking is to be social. Staying involved in your bookmarked pages is worth its weight in gold.

  2. farouk's Gravatar farouk
    November 14, 2008 at 5:55 pm | Permalink

    makes alot of sense, thanks alot for the info:)

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