Facebook Not Happy With Account Closures,
Now Enforcing Profile Upgrade

Writing by Social Marketing Journal on Sunday, September 7, 2008 Comments Off

Facebook has been getting up the noses of a few people just lately by shutting down profiles without warning. Now they are about to roll out the new upgrades across the board.

I know there are many users who are happy with the new look, there are also many that are not. For those that are not happy, there are no smiles in sight. Facebooks’ announcement stated:

Throughout the next week, we’ll actively migrate all our users to the new profile. This will happen by default rather than on an opt-in basis. Shortly thereafter, the old Facebook profile will no longer be available to anyone.

The statement that caught my eye however was:

Over 30 million people have checked out the new profile, and many are using it as their profile full time. We’re nearing the time where we’ll switch over remaining users by default

I would have thought that most of the users who have not switched over had a reason – they didn’t like it. Life does go on and those that don’t like it will either move on, or learn to like it. In the long run, it is going to be the ease of use and stability that will be important.

Facebook have promised one new application to make your profile more accessible to users. They haven’t revealed this new application yet. If you haven’t switched to the new profile yet, standby – it will happen this week for you.

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