Social Marketing Journal


Monthly archives for November, 2008

New England Marketing Company, Brick Marketing Announces Social Media Marketing Workshops



New England area website marketing firm, Brick Marketing introduces a number of new social media marketing workshops in which they will be conducting to help business owners and marketing managers who want to learn more about just how their business can take advantage of the internet.

Brick Marketing president, Nick Stamoulis, will be teaching New England business owners from coast to coast how they can safely and securely venture into the online marketing space through means of search engine optimization and email marketing. He will be touching upon how important it is to include social media marketing in your organic link building and also you’re marketing efforts as well. Nick will be teaching the basics of how to properly optimize your website for search in order to be 100% search engine friendly. He will be showing real life examples of successful SEO techniques that have been performed in the industry on other websites.

For more information on all of the New England marketing workshops please visit the workshop page at the following link:
http://www.brickmarketing.com/internet-marketing-workshops.htm

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Posted in Social Marketing - Tagged New England Marketing, New England Marketing Company
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To Tweet or Not to Tweet? That is the Question



So here we have another social platform that is all the hype at the water cooler. You visit Twitter you see no ads, no intricate graphics, and a very easy to navigate platform. What you do see is lots of people telling their toes are itchy and they just ate a peanut butter and jelly sandwich.

How has offering this information allowed this website to spread like wildfire? People are curious to what other people are doing and it is evident that this need is growing. I like twitter, I never generate a real conversations but when I look at my Google analytic’s account I notice that my messages do not go unnoticed. is it important for you, as a business owner, to be on Twitter? I think any social platform that has that much traffic and interaction deserves a few chances. Connect to some of your competitors and see how their strategy helps them or what their approach is in communicating people. Some companies set up a feed from their blog and some blast out promotions all day. Twitter is very powerful and can work but it is a trial and error on how it will successfully work for your business. One companies approach is not necessarily the right approach for you so it is important to try different things. Many large successful companies are using Twitter everyday to further grow their organization. Companies like Comcast even use it to take care of customer service related issue. Twitter is the new water cooler now and you don’t even have to get up to start gossiping.

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Posted in Social Blogging - Tagged Social Networking, Tweet, twitter
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