Social Marketing Journal


Where Would We Be Without Online Social Networking?



Have you ever thought about where we would all be without all the various social marketing and social networking websites in everyone’s lives? How would businesses interact with their community? What would people do most of the day in front of their computers? Do you think quality of life would be different? It would definitely get people out of the house a bit more.

Life would certainly be different with Twitter, MySpace and Facebook. Social marketing and social networking websites have created a way for businesses and people to meet others much quicker than ever. Face to face networking events are slowly being replaced with these sites. Think about how many companies and organizations have spawned just over the last five years with the emergence of social marketing. It is amazing just how much it has changed life for many people. In the life cycle of this type of communication it is really only a drop in the bucket and there is no telling where it is heading. To be able to react and respond to large groups of people real time from your phone regardless of where you are. You can be on the back of a camel in the desert and let people on Twitter know. The power of communication has really changed. It is important to know that even though these websites are mammoth and worth billions of dollars they are still in their infancy stages. What would happen if Twitter and Facebook just disappeared? Most likely something new would take their place. The connection and desire for random people to let everyone know what they are doing at any given moment of the day is certainly growing. People want more.

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