It is no surprise why Facebook has grown so much and is passing by MySpace to quickly become the leader in social networking, it is clean. From day one Facebook has been strict on how people use their social platform. Obvious self promotion is severely frowned upon and could quickly get you banned from their website.

Facebook has very strict guidelines on how they want people to use their social networking tool and they will not hesitate to pull the plug on your profile. Launching a profile under your business name is a huge nono. Many people still try to launch personal profiles under their business name but be warned that you could spend a great deal of time and effort building up that profile only to have it shut down. You will still see friend requests coming from businesses because Facebook has not caught up with those profiles yet but it is only a matter of time before they do. In order for things to work out nicely you must launch a profile from an actual persons name. Then you can reach out to the community and try to express what it is that you offer but you must do it tastefully. Sure it makes it a bit more difficult to send someone a friend request from a person rather than a business but this is how Facebook keeps things as clean as possible in order to receive additional rounds of funding. If you want to target your business on Facebook you must create a business page located in the advertising section. You can then direct traffic to your business page through your personal profile to build awareness around your business.

On June 8th – 9th MarketingProfs is having a business-to-business internet marketing conference aimed at business professionals and entrepreneurs who are looking to sharpen their online marketing skills in all areas of the web including social media marketing. This web marketing conference will be held at at the Renaissance Boston Waterfront Hotel and will be filled with keynote speakers, workshops and endless face to face networking opportunities to help beef up your business card collection. With classes on how to seamlessly integrate social media in any marketing mix registrants will walk away feeling confident that they can effectively pull all social media marketing aspects into their online business model. Sandy Carter, VP of IBM will be teaching a workshop on how to pull in all this social media marketing elements like Twitter and YouTube and tie it into your daily marketing routine.

MarketingProfs Business-to-Business Forum 2009 will be offering free bonuses to registrants of the conference. Each attendee will receive a complimentary copy of the latest cutting-edge research report “B2B Marketing in 2009: Trends in Strategies and Spending”. Each registrant will also receive access to an unlimited amount of articles, case studies, research reports and seminars for an entire year. Registrants will also be able to schedule one on one time with an expert of their choice to help them with specific situations relating to their business that they would like to talk about. Along with having free meals for the entire conference you will be allowed to instantly network online with attendees on Facebook, LinkedIn and Twitter.

The MarketingProfs Business to Business Forum 2009 is an ideal conference for those decision makers looking to take their business online to a new level. With keynote speakers like Steven Berlin Johnson and Barry Schwartz you will walk away with the right knowledge that can help you take your business to a whole new online level. Register today because space is filling up quickly!

Renaissance Boston Waterfront Hotel
606 Congress Street
Boston, Massachusetts 02210 USA

Learn More About the MarketingProfs Business-to-Business Forum 2009 NOW!