How man of you have ever heard of Hulu? Hulu allows you to watch all your favorite TV shows right from your computer. Some say Hulu will change the way television is viewed especially with younger generations already doing everything on the computer. With giants like YouTube and Hulu will the playing field of video broadcast change for good? YouTube has already become a social media marketing anomaly with many copy cat websites growing in power each and every single day. Hulu stores full episodes of some of your favorite TV shows ready for you to watch at your pace and your time. Social media marketing is quickly changing the way communication and interaction occur. We all new television would eventually make to our computers but nobody really knew how long it would take. We have only seen the beginning of this powerful new online medium.

IInternet users are now accessing online video in increasing numbers according to a recent study. The study showed a doubling of the number of users accessing video compared to 12 months ago.

The number of businesses now incorporating video content in their web pages is also increasing. An increasing number are producing their own video content and using sites such as YouTube you host the material.

Business content is generally focused in two area. “how to’ video tutorials and video product promotions. Product promotions are less well received, they do however provide a good vehicle for product demonstrations.

The report by Abi Research found that:

growth is due to the amount of rich content available in ad-supported format on portals and via social networks, along with increasing demand from people for video in both short-and long-form online content.

If you are not using video then perhaps now would be a good time to consider its worth to your overall plans.

One of the great things about the internet is that no matter how big or small you are, the playing field is level. This particularly true for video marketing.

Visit YouTube or any of the other social media sites and you will see that no matter how big or small the video maker is, if the video is good, it will get seen, voted on and used.

The moral of this is very clear. Produce good quality videos that entertain and you can sell any message you like. Video marketing is all about getting your product or brand out and into the community. Provide and entertaining video and you can include your products or brand.

People who visit the various social media sites are only after one of two things. They either want to be entertained, to find something new or different or something they can talk about; or they are looking for material they can include in their sites to attract traffic. What you need to do is capitalize on this movement.

Videos and video marketing are not just here to stay, they are the future of online marketing. As the larger corporations including TV and movie makers are now using his medium, it makes sense to join the party. Video marketing is one of the fastest growing online tactics with an audience that is hungry for more – so long as it is reasonable good quality and entertaining.

Did you know you can now host your videos on Flick? Flickr have incorporated video streaming onto their site and you can now save up to 90 seconds of video per file. In other updates the storage capacity for each photo has been increased to 20 mb for pro members and 10 mb for free members.

[source]….you know that Flickr is all about sharing photos that you yourself have taken. Video will be no different and so what quickly bubbled up was the idea of “long photos,” of capturing slices of life to share

As can be seen, Flickr primary aim is to get short videos of ‘life’. I am sure we will soon find ways to incorporate marketing videos into the system.

Robin Good reviews the new video marketing tool, Freescreencast.com:

“I really don’t have the words to express the excitement that this new service has given me. This is absolutely a major breakthrough for online publishers, educators, trainers, marketers and communication professionals of all kinds. This is a service that anyone of the major Internet companies wanting to get more traction in the social media space should seriously look up to.”

A few of FreeScreenCast’s video marketing features:

• High-quality Adobe Flash means easy, inexpensive screencasts for your blog.
• Simple to record your whole screen or 1 window or 1 screen section.
• Automatically captures your microphone audio input and mouse & cursor movements.
• Use your mouse to move & size the recording area.
• Color depth of 256 colors.
• One-click upload for your clip; download it anytime as a .FLV file.
• You instantly get an embed code. With a simple copy & paste, you can use the clip for video marketing on your own site.
• No file size limitiations.
• Record your full screen anytime you want.
• Keyword-tag each screencast to make it easy for search engines to find you – a real plus for your video marketing campaign.
• Free hosting at freescreencast.com, for any file size or resolution.
• Future profit angle – pay to keep your content private.
• Works only on PC with Windows.
• Soon to be added: search & comments for all screencasts.

Will this tool improve your social marketing? Read Robin Good’s complete review:

Screencasting Recorder: Upload, Share, Publish, Embed -FreeScreencast.com Is Here