Social Marketing Journal


Posts in category Video Marketing

Video Marketing: Equality For All



One of the great things about the internet is that no matter how big or small you are, the playing field is level. This particularly true for video marketing.

Visit YouTube or any of the other social media sites and you will see that no matter how big or small the video maker is, if the video is good, it will get seen, voted on and used.

The moral of this is very clear. Produce good quality videos that entertain and you can sell any message you like. Video marketing is all about getting your product or brand out and into the community. Provide and entertaining video and you can include your products or brand.

People who visit the various social media sites are only after one of two things. They either want to be entertained, to find something new or different or something they can talk about; or they are looking for material they can include in their sites to attract traffic. What you need to do is capitalize on this movement.

Videos and video marketing are not just here to stay, they are the future of online marketing. As the larger corporations including TV and movie makers are now using his medium, it makes sense to join the party. Video marketing is one of the fastest growing online tactics with an audience that is hungry for more – so long as it is reasonable good quality and entertaining.

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Video On Flickr



Did you know you can now host your videos on Flick? Flickr have incorporated video streaming onto their site and you can now save up to 90 seconds of video per file. In other updates the storage capacity for each photo has been increased to 20 mb for pro members and 10 mb for free members.

[source]….you know that Flickr is all about sharing photos that you yourself have taken. Video will be no different and so what quickly bubbled up was the idea of “long photos,” of capturing slices of life to share

As can be seen, Flickr primary aim is to get short videos of ‘life’. I am sure we will soon find ways to incorporate marketing videos into the system.

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